by Flemming Funch
David Weinberger and Doc Searls have written an article about what the Internet is and what it isn't. It presents some powerful and simple points that need to be spelled out in neon, for all those who don't quite get it. Maybe not you and I, but maybe the phone company and the recording industry and the government. And you're hearing it from two of the four authors of the Cluetrain Manifesto."All we need to do is pay attention to what the Internet really is. It's not hard. The Net isn't rocket science. It isn't even 6th grade science fair, when you get right down to it. We can end the tragedy of Repetitive Mistake Syndrome in our lifetimes — and save a few trillion dollars’ worth of dumb decisions — if we can just remember one simple fact: the Net is a world of ends. You're at one end, and everybody and everything else are at the other ends.
Sure, that’s a feel-good statement about everyone having value on the Net, etc. But it’s also the basic rock-solid fact about the Net's technical architecture. And the Internet’s value is founded in its technical architecture.
Fortunately, the true nature of Internet isn’t hard to understand. In fact, just a fistful of statements stands between Repetitive Mistake Syndrome and Enlightenment ..."
|
|