by Flemming Funch
I mentioned Freecycle recently. A site and a network for gift giving. Which is great. But now they sent me an e-mail about having trademarked the name, and their need to protect it, and how they couldn't allow anybody to call themselves "freecyclers" because it would dillude their mark. And the site is now blemished with "Freecycle TM". Looks stupid. Changes the whole thing. Makes it look like somebody's money-making idea, rather than a grassroots network for giving. Seems a little self-contradictory that somebody's trying very hard to own the name, when they pretend that it is all about giving.
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